One of the most effective ways to increase sales and boost your credibility is with testimonials. The right testimonial can make potential customers feel like they know, like and trust you. Testimonials are a form of social proof. Most of us need validation from other people before making important decisions – like buying a product […]
I've spent the past 7+ years as a conversion copywriter crafting high-converting email sequences and sales funnels for top coaches & course creators.
Now, I teach entrepreneurs how to build strategic automated funnels that generate sales on repeat. When I’m not optimising funnels, I'm chasing after my three boys, sipping a flat white, or obsessing over Formula 1.